In March 2008, Bookbuzz co-founder Yanky Fachler attended the opening of the first building of the Arizona State University SkySong Innovation Center at its Scottsdale campus. SkySong is a global business and innovation hub that has attracted tenants (real and virtual) from all over the world. In all, the development will feature 1.2 million square feet of commercial space and 800 residential units.

Addressing the large audience at the opening, ASU President Michael Crow said that SkySong was a linkage point to a world marked by a highly entrepreneurial, market driven global economy. "We have to, in many, ways grow up and evolve to become more of a team member ... than plowing ahead on our own," said Crow.

In an article that appeared the same day in the online edition of The Phoenix Business Journal, Fachler was quoted at length by Journal reporter Chris Casacchia, who interviwed him right after the opening ceremony.

“……It's a change Yanky Fachler knows doesn't happen overnight, but he has witnessed since moving to Dublin, Ireland, more than 10 years ago. Ireland's economy attracted U.S. and other foreign multinationals to locate business headquarters and expand there because of the region's pro-business tax policy. Now that cheap labor can be found elsewhere, mainly in India, China and other Asian nations, Ireland is once again fighting for business. However, the country has benefited from a more educated work force skilled in technology and software applications and development.

"Now, Ireland has to compete in a much tougher global environment," said Fachler, who's company has partnerships at SkySong. Dublin−based Bookbuzz develops systems for corporate learning for senior executives and is looking to expand business in London and Belgium. Fachler's business partner launched a small-scale SkySong at Dublin City University, which struck a deal for Arizona Technology Enterprise to market select DCU licensing. DCU students also are collaborating with ASU students on global tech transfer commercialization and intellectual property projects.
"I believe this is a good place to be," Fachler said.

Bookbuzz is a corporate learning company that offers an exclusive platform where executives can explore fresh thinking and generate new business ideas – in good company. Bookbuzz was founded in the belief that the competitive edge of any company depends on the qualitative edge of senior executives responsible for building intellectual capital and developing thought leadership. The challenge facing time-pressured top people is that because they are often too busy to pick up a book, they are not being exposed to fresh thinking. Bookbuzz facilitated learning programmes offer a unique solution to this challenge.

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